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Ste IllustratesFreelance Illustrator

Discerning Cyclist Brand Illustrations

Client:

Discerning Cyclist

A set of brand illustrations for urban cycling clothing blog, The Discerning Cyclist. Based on their statement “We don’t want cycling clothes; we want stylish clothes we can cycle in.” They review and showcase stylish urban cycling clothes and the illustrations were created to highlight the clothing and fashionable vibe.